Effective marketing tools can reduce costs, streamline processes, and save time. By automating and integrating certain tasks, these tools can help you achieve better results from your marketing efforts, including better targeting, more targeted promotions, and improved measuring and testing. You can also increase the number of customers you reach and maximize your customer relationships. Here are some of the best tools for your marketing campaigns. Let’s explore them in more detail. How do they benefit your business?
Sprout Social
Sprout Social is a social media management tool that lets you automate all aspects of your marketing strategy. The application offers a user-friendly interface, supports multiple platforms, and has quick-access buttons for the most-common actions. Its publishing tool lets you schedule multiple posts at once, and you can even pre-configure posting times for your most-active audiences. This social media management tool also comes with robust reporting capabilities.
Sprout Social also provides advanced analytic tools and a smart inbox. The Smart Inbox allows you to monitor social media profiles in one stream, which is especially helpful if you have a large number of accounts. The tool also provides details about time-sensitive events and keyword spike alerts. It also helps you manage social media reviews across multiple sites, which can make or break your business. Sprout Social allows you to monitor and manage these reviews in a variety of ways, including Facebook, Twitter, LinkedIn, and Google+.
ConvertFlow
Using a ConvertFlow web marketing tool is a great way to collect emails from site visitors and send them directly to your email account. You can also create popup forms and place automation options, such as “Send Lead Alert,” on your submit button, to be notified when someone fills out a form. There are many different features to help you get the most out of your campaigns, including an easy-to-use dashboard with many features.
With the help of ConvertFlow’s automation features, businesses can personalize email marketing campaigns and increase the number of conversions. This tool pulls contact data from CRMs, allows businesses to build email campaigns tailored to their customers, and reverts back to the original CTAs if a visitor leaves the website. You can use the tool to customize the look and feel of your emails, or you can use the broadcast CTAs to increase the number of people who click on them.
Sprout Social Alternatives
Sprout Social is one of the most popular social media management tools available today. It allows you to manage your various social media activities in a single tool, while offering you a comprehensive dashboard view and stream-based monitoring and filtering capabilities. While Sprout Social is a great tool for businesses, it is likely to be outside of your budget, or it doesn’t support all of the social networks you’d like to monitor. If that’s the case, you can look for alternatives that offer similar functionality.
Sprout Social has a number of features that are particularly useful for larger businesses. Whether you need to automate social media campaigns or have access to detailed analytics, a social media management tool should have everything you need. While many tools offer a lot of features, you may find that they take up more time than you need. For example, if you have a large customer support team, you may not need every feature of Sprout Social, so you may want to look for an affordable alternative.